I’m actually an old(ish) shit, but when Young Shits opened the contest to people in the advertising industry, my friend Christie and I decided to enter. We won.
The Brief:
Trump wants to buy Greenland. Let’s say Greenland was into the idea –– how would it advertise?
Solution:
The world can feel pretty messed up. But what if there was a place to start over? Discover a place to begin again and cement strategic dominance on the world stage. A new, New World. A land where there’s never a drought, that has rare minerals, and has the Arctic as its backyard. Another world. Greenland.
